ABOUT AMBER

Creative strategy is where I live—execution is where I shine.

Amber Gaston is a results-driven marketing and creative professional with a Certified Digital Marketing credential and a Master’s degree in Entertainment Business. With a career spanning multiple industries—from music and media to ecommerce and nonprofit—Amber brings a unique blend of strategic marketing expertise, creative vision, and hands-on execution.

Her background includes successfully managing high-performing Shopify stores, designing and optimizing WordPress websites, and executing multi-channel campaigns across Google, Meta, TikTok, Pinterest, and email/SMS platforms like Klaviyo and Postscript. Amber is well-versed in crafting compelling brand narratives, producing high-quality visual content through Adobe Creative Cloud, and overseeing the full customer journey—from acquisition through retention.

Amber’s strength lies in her ability to manage complex marketing initiatives, balance creativity with performance goals, and keep projects running smoothly. Her experience supporting C-suite executives, overseeing grant operations, and leading A&R project coordination for over 100 artists has refined her operational instincts and collaborative mindset.

Whether she’s launching a product, building a campaign, or planning a brand strategy, Amber combines precision, creativity, and a deep understanding of what drives audiences to act. She’s the marketing powerhouse every brand needs when they’re ready to grow.

 

A marketing and creative portfolio by Amber Gaston.

© 2025 Created by Amber Gaston